Kentico Software: Everything You Need to Know

It might interest you to know that Kentico software has been in existence for over 19 years, though it is not as popular as other software systems. This software has two products, which are Kentico Kontent, which is a headless content management system and Kentico Experience, which is a conventional content management system (CMS).

Kentico Software is a global company that is led by Dominik Pintér. This company creates flexible digital experience platforms that can help your business grow faster with the help of content management, digital marketing, and commerce.

Furthermore, Kentico software is designed to certify marketing teams with an effortless platform packed with few-code and no-code tools. In this article, we’ll expound more on this unique software, its features, and its benefits.

An Overview Of Kentico Software

Kentico is a very powerful web content management system (CMS) built as a marketing platform that encourages businesses to develop and manage modern websites and reuse content in their mobile apps, email campaigns, online stores, intranets, and other channels to increase customer patronage and engagement.

As written earlier, Kentico software is a seamless digital experience platform that provides its users with content management, digital marketing, and commerce. This product is suitable for marketers, developers and other teams because of its user-friendly interface, scalability, and extensive features.

Kentico software is compatible with Microsoft Azure and uses ASP.NET Core and ASP.NET for development, rendering a hybrid headless approach and self-managed/SaaS flexibility. Also, this platform is designed to help you incorporate data from various sources with no-code tools.

Features Of Kentico Software

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It’s important you know the features of Kentico software, to enable you to make the right choice when it comes to the content management system. The key features of Kentico software include:

1. Online Marketing

Have you wondered why your business is not growing? Try Kentico and your business will blossom again. Kentico software contains several tools for online marketing, email marketing, social media integration and SEO. These tools are designed to attract business owners to a website, engage them and promote their businesses.

As a social media marketer, this platform will provide you with tools that will ease any complications associated with online marketing. Surprisingly, there are also features for controlling and managing online campaigns, leveraging customer data and lead scoring, planning a marketing strategy with detailed reports, and delivering personalized content.

Additionally, this platform provides you with the details of contacts that view your website; it also tracks the activities performed by your contacts and evaluates their behavior.

2. Content Management

Kentico software allows a user-friendly interface for content creation and updates. As a user, you are permitted to create, edit and manage digital content on your website.

Furthermore, Kentico software enables you to manage different content types that can be used on several websites, creating multi-language content including Arabic, Chinese, and Russian. It also provides a media library to save images, videos, music, documents and lots more.

Additionally, Kentico software provides versioning capabilities that allow their users to track changes made to content over time. This can be helpful for auditing and content history.

The content management features help marketers and developers create, manage and deliver content effectively, ensuring brand consistency, compliance and global reach.

3. E-commerce

Kentico software provides a wide range of e-commerce capabilities that permit business owners to set up their businesses and manage their online stores. It includes features like a shopping cart, which allows customers or consumers to purchase products, and order management, which allows customers to assess the status of their orders and manage them.

The e-commerce feature also permits customers to make payments in different currencies and different methods, create multilingual stores, present products in different languages, provide tools for creating product catalogs, and add checkout process steps. With Kentico software, your customers will enjoy a seamless shopping experience.

4. Integration

This unique feature helps businesses connect with third-party systems and applications, which allow the extension of the functionality of the databases, services and tools of the platform.

Kentico Software presents prepackaged integrations with overall services such as SalesForce, MS Dynamics 365, Zoho, Marketo, SiteImprove, Recombee, Bynder DAM Selector, Azure Cognitive Services, and more. It also provides strong and open REST APIs, an integration bus for building connectors, tools for integrating payment gateways, authentication methods and translation services.

5. Customization

Do you know that you can customize the appearance and functionality of your websites using Kentico software? This platform allows you to customize your website and it also supports the development of custom modules, widgets and templates.

Furthermore, it is also designed to scale with the growth of your business. It can handle both small websites and large, enterprise-level applications.

6. Security

The security features protect your websites and your sensitive data from the public. The security features include user authentication, permissions management and other security measures.

7. Support and Community

One interesting aspect of this platform is its provision for exchanging knowledge. Kentico software supports documentation, services, and community forums where ideas and knowledge can be exchanged by users; individuals also seek advice and assistance on this platform.

Other features of Kentico software are:

  • Strong outlet engine for building web pages from web parts.
  • A vast range of built-in web parts and web controls.
  • Help with multiple-site configuration on a single website.
  • There are many built-in modules, such as forms, staging, content rating, blogs, polls, reporting, web analytics, time zones, events, user contributions (Wiki), and others.
  • Export and import for easy deployment.
  • Well-documented application programming interface (API) that allows developers to enhance the system and script.

Benefits Of Kentico Software

There are also benefits you receive as a Kentico software user, which include saving money and time, a multi-user environment, being user-friendly and added functionality such as newsletters. Other benefits include:

  1. It provides you with marketing automation and campaign management, which help boost and promote your business to a higher level.
  2. Kentico software is reliable, secure, scalable and complies with HIPAA, GDPR, and other regulatory body standards.
  3. Kentico software not only provides dependable troubleshooting and support, it also creates faster performance.
  4. Additionally, Kentico DXP combines the capabilities of a CMS with marketing and commerce tools, allowing for seamless integrations via API with external systems, such as CRM.
  5. Kentico software is designed to handle large volumes of traffic, making it suitable for high-traffic websites.
  6. Kentico provides support, a visible product roadmap and ongoing product development, ensuring that the platform stays up-to-date and meets evolving business needs.

Comparing Kentico Software System to Other Content Management Systems.

When compared to other content management systems, this software has two products, which include Kentico Experience (xperience) and Kentico Content (kontent). The first makes provision for content management, digital marketing, and e-commerce, which is developed on . NET and is self-managed. And the latter is a cloud-based headless CMS specifically for content management and delivery across several channels.

When compared to other content management systems, Kentico software delivers a detailed out-of-the-box solution with strong content management capabilities and is suitable for businesses anticipating growth.

Kentico’s ease of use, setup and customer satisfaction are highlighted in comparisons with other platforms such as Sitefinity. However, it may be more expensive than some other content management systems.

Final Words

Kentico Software is one of the few fast-growing software programs globally. It helps to improve and promote your businesses, creating customer satisfaction. Try the Kentico software today and rejoice in your progress tomorrow.

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